Extended Shopping Hours

Monday – Saturday 10am-5pm

– Masks are required and must be worn properly at all times while in the store.
– Customers are required to sanitize their hands upon entry, we have a sanitation station for your convenience.
– Maximum of 8 customers are allowed in the store at once.
– Surfaces are sanitized regularly and we have contactless payment options available.   

We are taking appointments for custom invitations and personal stationery! To book an appointment please call (858.456.1446) or email (hello@sweet-paper.com). We are happy to meet with you in person while staying socially distant or we can work with you via phone, email or video.

Shop online for store pickup or shipping. We’re adding product to the online shop daily!

We’re Open for In Store Shopping!

CURRENT HOURS: WED-FRI 11am-4pm and SAT 10am-3pm

We hope to see you soon! Masks are required to shop, so please be sure to bring yours.

We are taking appointments for custom invitations! To book an appointment please call (858.456.1446) or email (hello@sweet-paper.com). We are happy to meet with you in person while staying socially distant or we can work with you via phone, email and video.

Curbside Pickup + Window Shopping

While city and state guidelines still don’t allow for in store shopping, we’ve expanded our curbside pickup hours and added window shopping to the list!

Monday, Wednesday, Friday and Saturday
11 am to 3 pm

We’re now offering curbside pickup 4 days a week! Every effort will be made to have orders ready within an hour of being placed. We will notify you via email once your order is ready.

Still not ready to face the world? Not to worry, shipping is always an option.

We’ve done some rearranging to make it easier for you to see product from outside. A staff member will be on hand to assist you and we’ve arranged contactless payment options.


**Proper social distancing and cleaning protocols have been put into place to ensure the safety of everyone. We kindly ask that face coverings be worn when picking up orders or window shopping**

We’re Here for You!

Although the store may be closed, we are still here for you! And while life these days looks a LOT different, we believe its special moments should still be celebrated. That’s why we have been working like crazy to get our online store up and packed with all the things you know and love.


One of the hardest things for me to do in life is to ask for help. But here goes… Like most small businesses, we have taken a huge hit this past week. With no real end in sight, I’m extremely worried for the future of Sweet Paper. Not only for myself, but my employees, some of whom have families to care for. Now, more than ever, we could really use your support. If you need a card, a gift, or something to make working from home easier, I hope you will think of us. If there is something you’d like but don’t see online, please reach out. We can add products quickly and are happy to accommodate.

If you don’t need anything at the moment, please consider purchasing a gift certificate to shop in store later. For every gift certificate purchased with a value of $25 or more, we are including a FREE GREETING CARD and the postage to mail it! We truly believe it’s the little things in life that bring joy, and we want to help you spread some of that joy!

If you are unable to support us through an online purchase but know someone who could, please share our online store, instagram or facebook posts. Even the smallest of actions can help in enormous ways.

Orders placed online will be shipping on Mondays, Wednesdays and Fridays.

For the time being, our custom wedding invitations, party invitations and personal stationery can still be ordered. We are happy to schedule virtual consultations, just shoot us an email to get started – hello@sweet-paper.com.

The best way to reach us is via email at hello@sweet-paper.com. On days we are shipping, you may be able to catch us by phone 858.456.1446.

We love you all and truly appreciate your support. We can’t wait until we can open our doors again and welcome you in with open arms. And you better believe we’ll be giving out hugs to each and every one of you!

xoxo, Theresa

Swoon Worthy Wedding Invitations

The new wedding invitation collection from Bella Figura is here and we are in awe of all the beautiful new designs! In addition to gorgeous custom invitation designs, the new release includes 16 new paper and envelope liner colors, vellum accents, beveled edging (available in foil or matte colors) and tons of new design details. Check out these wedding invitation designs and decide for yourself! I guarantee you won’t be disappointed.

To start designing your wedding invitations, give us a call or book an appointment using the calendar on the right. 858.456.1446 / hello@sweet-paper.com

Photography: Carina Skrobecki (@caskro) / Stylist: Cozbi Jean (@c_o_z_b_i)

Modern + Organic Wedding Invitations

We love seeing our client’s wedding photos, and Meghan and Brian’s were no exception. Their San Diego wedding was simply stunning and beautifully captured by local photographer Cavin Elizabeth. We’ve featured some of our favorite shots of their wedding invitations and wedding day stationery. We hope you love their wedding invitations as much as we do! If you’d like to see more of this dreamy wedding, check out the feature on Trendy Bride.

If you’re interested in our wedding invitation design services, give us a call or swing by our La Jolla shop. We love to chat all things wedding and paper!

Sweet Paper | San Diego Wedding Invitations | 858.456.1446 | 7660-A Fay Avenue, La Jolla

Photography: Cavin Elizabeth / Planning: Before I Do Events / Venue: The Santaluz Club / Floral: Compass Floral / Gown: Rue de Seine / Gown Boutique: A and Be Bridal Shop / Makeup: Thorne Artistry / Hair: Jaslynn Gasow / Blue Linens: La Tavola / Rentals: Bright Event Rentals

Ocean Inspired Wedding Invitations

We had the pleasure of working with Natalie and Ryan on their save the dates and wedding invitations last year. They were married at the Pasea Hotel & Spa in Huntington Beach, so they drew inspiration for their stationery suite from the ocean, beach and the local surf culture.

Wanting their wedding invitations to be in line with the style of their venue, we kept things simple in pale blue and sand letterpress. The fonts, a slightly retro text layout, and a subtle wave motif added just the right amount of a SoCal beach vibe.

To start designing your wedding invitations, schedule an appointment with one of our Design Consultants using our online calendar or by giving us a call! We look forward to meeting with you!

858.456.1446 | 7660-A Fay Avenue | La Jolla, California

Modern Organic Wedding Invitations

Last July Sweet Paper teamed up with Kayla Teague from Simply Gorgeous Events for a styled photo shoot at Mission Brewery. Kayla provided an inspiration board, filled with lush organic greenery and moody shades of black and gold. Taking inspiration from Kayla’s vision, our shop owner Theresa designed a modern organic wedding invitation suite. The invitation was simple, with bold typography, while the envelope liner and reply card included watercolor greenery to bring in a softer, organic element. Black envelopes with white hand calligraphy added just the right amount of drama! Coordinating menus, place cards and a bar sign carried the design throughout the reception set up. We think Kayla’s vision came to life beautifully!


DESIGN AND COORDINATION Simply Gorgeous Events, simplygorgeousevents.com VENUE Mission Brewery, missionbrewery.com PHOTOGRAPHY Leah Marie Photography, leahmariephotography.com FLORALS Organic Flora, organic ora.com CAKE Flour Power Cakery, ourpower.com HAIR AND MAKEUP Vanity Belle Beauty Boutique, thevanitybelle.com DRESS Lela Rose, lelarose.com; The Dress Theory, thedresstheory.com FLATWARE Not My Dish, notmydish.com RENTALS Farm Tables & More, farmtablesandmore.com PAPER GOODS Sweet Paper, sweet-paper.com SIGNATURE DRINKS Blush Bar Crafts, blushbarcrafts.com JEWELRY Marrow Fine Jewelry, marrow ne.com MODELS Apples and Nate Ross

Newly Engaged?!

Newly engaged?! It’s time to order save the dates!

Save the dates are typically sent 6 – 8 months prior to the wedding, and even further in advance if the wedding is a destination for many guests. Sending save the dates with plenty of time before the wedding, ensures that your guests will have adequate time to book their accommodations and travel arrangements.

Save the dates can incorporate engagement photos, be casual and fun, full of detailed event information or simple and classic. No matter your style or wedding needs, we can design a save the date unique to you and your vision!

Schedule an appointment using our online calendar or by giving us a call! We look forward to meeting with you!

858.456.1446 | 7660-A Fay Avenue | La Jolla, California

Wedding Invitations and Stationery, 20% Off

Now through February 14th, save 20% on all things wedding! Order save the dates, engagement announcements, bridal shower invitations, rehearsal dinner invitations, wedding invitation suites, menus, escort cards, table numbers and more!

There are a variety of styles and designs to choose from in order to achieve the look and feel you want for your big day, from classic and formal, to whimsical, rustic and romantic. The incorporation of beautiful design elements help set the tone of each printed piece. We love when the same fonts, monograms or artwork can be carried through from the wedding invitations to the ceremony and reception. It helps create a cohesive look that your guests will recognize and appreciate.

For more details and to see these and many more designs in person, simply stop by our San Diego shop or schedule an appointment to meet with one of our design specialists. We look forward to meeting you!

858.456.1446 | 7660-A Fay Avenue | La Jolla, California

Welcome to our Blog!

Be inspired and stay up-to-date on shop happenings, our latest wedding invitation designs, etiquette tips and more!

Schedule a Design Consultation

Interested in custom wedding invitations, party invitations or personal stationery? Schedule a free design consultation below or give us a call at 858.456.1446.


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